Kami4 - Web copy

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Camille is a hardworking and multi-talented web developer and creative who helps e-commerce brands with everything from their tech to their graphic design.

She came to me while launching her freelance business. She needed to clearly explain her services and demonstrate her experience in easy to understand web copy.

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As her B2B copywriter, I organised Camille’s many skills and services into clear sections and explained these in approachable and uncomplicated copy. Camille offers a range of ways to interact with her services from consulting her blog posts, to ‘Power Hour’ phone calls right through to project commissions. Again, I turned this customer-friendly range of services into clear copy for her homepage.

Some of the most important additions to Camille’s homepage were her testimonials. With over ten years of experience, she was able to gather positive and insightful feedback from her previous employers to give her site credibility. Whilst discussing the results Camille had achieved in her previous roles, it occurred to me that a case study would really demonstrate Camille’s value. So we worked that into her homepage.