Outpost Films - Web copy

Outpost Films had a website when they came to me. The trouble was it was dry, corporate and vague. The opposite of the types of films they were making.

Instead, they wanted to match their creative, story-driven films with charming and emotional website copy. They still wanted professionalism and they didn’t want to lose their sense of directness. But they wanted clients to quickly understand what they do and why it’s different. The team had a laid back feel, so it was important we bring this to life in their copy. They’d tried time and again to do it themselves but the results were, in their words, ‘cluttered and long-winded’.

With quirky language, short sentences and a loose attachment to grammar rules, we created website copy that feels authentic, compelling and creative. It embodies the compassion and honesty that Outpost brings to their filmmaking, helping them to build their brand awareness and score new clients.