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Mind your language
Blog posts
{ Thoughts, tips and tidbits from the world of brand copywriting. }
4 ideas from CopyCon20 to make you a more persuasive copywriter
Attending conferences thousands of miles away has been one of the few wins of C***D-19. So it was with pen in one hand, croissant in the other, I logged in for my first ever CopyCon. I came away with pages of notes, action points and ideas as well as a warm fuzzy glow for copywriting and copywriters. If you weren’t there or you want a refresher, I’ve distilled a full day of brilliance into four action points.
I’m Sally, the desk plant killer behind Lumen & Fox 👋
I do brand voice and copywriting for big-hearted businesses.
That means finding the words that bring your bright ideas to life. The words that let you make your mark. Whether it’s copy for your website or powerful messaging to use across every platform, pitch and proposal. I use a fun, creative and uplifting approach to figure out what you want to say and, most importantly, how you want to say it.
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